| SECRETS TO YOUR MILLION POUND MULTI LEVEL EMPIRE Multi-level marketing is definitely the way to go for people aspiring to have more than just enough to get by on. Most of the world's leading economic forecasters say that by the turn of the century, 75% of the world's consumer business will be conducted via multi level marketing plans. The thing to do is to learn all you can about this method o selling - how it works and why it works - and then to get going with a multi-level marketing programme that can accumulate a fortune for you. Make no mistake about it, multi-level marketing has made a lot of people very rich already, and will make a lot more people even richer in the coming years. Multi-level marketing is based upon the idea of each person involved selling only to his or her friends, with each of these people in turn, introducing their friends into the programme. It's definitely an 'endless chain' idea that has unlimited money making potential. Theoretically, everybody knows or comes into contact with an average of 100 different people each week. If only 10 of those people were to give you œ10 per week, you would have an income of œ100 per week. And then, if these people were to duplicate your efforts, passing back to you, œ1 for each new person they enlisted into the programme, and then each person recruited perpetuated the programme, your income would soon become astronomical. Undoubtedly you've heard the story of how you can become rich simply by saving a penny a day, and doubling it each day for 30 days. Page 1 And then, there are the pyramid or chain letter schemes that we've all been offered. Multi level marketing, in principle, works the same way, with the only difference being in the product offered for sale. All of these programmes work to some degree - because there are government restrictions and laws against the perpetuation of these ideas - most of them make a big splash when they are first introduced, and then quickly die out. However, the concept of initiating a programme that sells itself via an endless chain will always be popular because it holds the promise of bringing riches if only the chain isn't broken. So, multi level marketing appeals to everybody because it's an opportunity for all the participants to get rich with a minimum investment, and very little time or effort or involvement. Obviously, if you spend all your time on the telephone inviting people over to a Special Opportunity Party at your house, and then another 3 hours presenting your programme to them, it's going to take you a long time to present your programme to 10,000 people and make œ10,000. And, your costs to rent a hall, advertise, and present a similar programme - will amount to more than you take in. If you have the initial promotional abilities, the credit and/or cash, and areally dynamic programme - you can make it big, and quickly, by staging seminar-type meetings at the rate of 3 to 5 per week. Still, this is expensive and time consuming - a lot of work on your part, and not the easiest, most profitable way to go. new people into your programme between now and the first of the month. You've got to believe that you can do it - want to do it - and then get out and beat the bushes until you do do it! But then, after setting a goal for yourself, and then proving you can achieve it, you should set a new goal for yourself - if you recruited 10 new people into your programme last month, then this month, you're going to bring in 15 new members. You're going to make the really big money in multi level marketing by selling "business start up kits", and not really from spending time inspiring or motivating the people you've already brought into the programme. In other words, sell the programme to as many people as possible, and count on the motivational/money making opportunities within your dealer start up kit to cause them to put forth the effort to get out and try to make some money on their own. In the end, and as the old saying goes: you can lead a horse to water, but you can't make him drink it - any time and/or energy you spend "calling back" on the people you've already sold, is going to cost you money and limit your gross income. To be successful in selling - and this is the secret to multi-level riches - you must present your programme to as many people as possible. Close the sale with your first presentation, and let the buyer either get with it, or die from his own lack of initiative. It's as simple as that - the more people you present your programme to, the more sales you're going to make. The only logical way to go - to reach as many people as possible for the least amount of money and effort on your part - is via the post. In other words, the marrying of your multi-level marketing efforts to mail order will be the least expensive and most profitable for you. You can send out 50,000 sales letters and multi level programme brochures in one month, and theoretically make œ50,000 from an expenditure of œ10,000 or less - a return of œ5 for every pound invested, which isn't bad! Basically, it's even easier than that! You should have some idea of how mail order works - which makes it profitable and the reasons why - and with this understanding, combine the "easy riches" appeal of your multi level programme with mail order selling. Here's my recommendations: 1) Write a short, one page report outlining the basic Secrets of Success of Multi Level Marketing. You can tag-line this report with an invitation for the readers to send for a complete or more detailed manual or rape relative to multi level marketing 'how to'. 2) You should rent or buy - on a regular basis - as many different mailing lists of income opportunity seekers as you can afford, and shotgun a circular to each of these names. The publishers of this book has names and addresses of customers for œ25 per thousand, on peel and stick labels. You can also find inexpensive mailing list suppliers in just about any publication that carries mail order advertising. 3) For sure, you should spend the money to obtain a Post Office account, and then use it to send out all your mailings. 4) Start by sending out 250 pieces per week, and then graddually increase your volume to the point where you're sending out 5,000 or more pieces per week, and you'll be in business. So the secrets to getting rich in mail order have to do with presenting a free offer most people will find hard to pass up. You make your money from whatever you send out in reply to the people taking you up on your free offer. You send them a copy of your free report, plus your multi level marketing brochure. You can stop there if you want, but there's lots more money to be made just from these initial efforts. Follow-up offers to people who themselves are out beating the bushes attempting to drum up extra income is the way the game is played. So, when you receive all these names and addresses of people interested in receiving a report on multi level marketing, you compile the names and rent or sell them to other multi level operators. You do this simply by making up a one page sales letter or flyer or circular, offering your names for rent at whatever price you want to charge, and then include the flyer in your mailings. You should also include a one page circular describing and offering for sale a listing of your money making reports. And then, by soliciting co-op mailings from other mail order operators, you'll have a pretty full envelope of offers going out. Finally, the one thing you must always bear in mind is how your mailing package looks to the person receiving it. Your envelopes should be professionally written with your return address. Your sales letters should be written to impress the recipient; no misspelt words or smudges, and the eye appeal of your coupon or offers which are included. And by all means, the quality of your multi level brochures. Although multiple coloured printing does tend to pull better than just black and white, you can do very well starting with just black and white materials so long as the image you project is all professional. Photocopying your offers and hoping for the best, just won't do. The more affluent you appear to be, from your envelope to each offer contained within, the better your chances of making a sale It works because everybody wants to become rich. It's an idea that anyone - regardless of education, background or basic financial status - can perpetuate from the privacy of his or her own home. The basic fallacy of multi level marketing is in the number of people each individual participant can easily enlist into the programme. After you've talked to all your relatives, your neighbours, co-workers and friends across town, you're more or less stymied to as to new people to bring into the programme. The bottom line is simply that you cannot recruit everybody you talk to - in fact, if you enlist 10% of the people you attempt to interest in the programme, you'll be doing very well. You're going to get some rejections, and these rejections are basically what turns most people off, deflates their ego, drains their enthusiasm, and in the end, is the primary reason they drop out. Regardless of what you sell, you must always have a goal in mind - you intend to sell 10 units of a product or recruit 10 Page 5 from you - they either will or they won't, and there's nothing you can do about it. So, that's how it's done - you can take these methods of how we've done it, maybe even improve upon them a bit, and make tons of money - or you can set everything aside and tell yourself that you'll get started on it next week. The thing is, the instructions are valid and the opportunity is here and now - whatever you do is up to you! |
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