MAKE IT AT THE AUCTION

All successful businesses are based on the simple principle - buy something cheap - then
sell it at a mark up.  Simple, in theory - but rarely simple in practice.  One of the                 
major entrepreneurs 'headaches' can be where to get goods to sell at a cheap enough
price         
to allow a large enough profit.

Fortunately, there is a way that problem can be solved - easily.  Quite simply, auctions                 
offer you the chance to buy all sorts of         goods at under market value.  It's then a                 
simple matter to resell them, perhaps immediately, at in excess of market value.                  
A clear, quick profit!

Auction buying is not just an aid to those already in business.  There are many cases of
people who do nothing but buy 'anything' at auction and resell for a profit.  Just
consider, it only needs a few items bought or sold a week with a few hundred pounds mark
up         
on each to build a considerable income.  You can be an auction entrepreneur in just
part                 
time hours.

Of course, auctions are still shrouded in some mystery. That's what helps to keep the
undetermined away from the profits.  But, they are generally simpler to follow than                 
they were.  With a few visits you can be quite experienced at 'snapping up' bargains                 
at auction and reselling for an immediate gain.

Really, it matters not what you buy.  Just consider an auction as a place where you can         
get things for a lot less than they are worth.  That's nothing short of an instant money                 
making opportunity!

Sheer Potential
                                                     
The great thing about auction trading is         that you can actually prove the potential to
yourself before actually spending anything.  Just go along to a few local auctions.
                                                     
Auctions are mainly a quick way of selling goods for vendors. And, they are also a way         
of selling things where any other techniques e.g. press advertising would be difficult.  
Because of this the prices are invariably far less than market price.  Auctions are         
rarely an attempt to get more for an item than it is really worth, despite appearances
to the contrary.  But, of course, you would always guard against being over charged.
                                                     
Discounts at auction vary according to the type of goods sold, type of auction, type         
and number of crowd - even things like the weather.  In some cases auction discounts         
have been quantified at as much as 80%!  Rarely would the saving fall below 10% - but
a reasonable ready accessible saving would be 20-30%.
                                                     
Quite simply, the auction potential means you might buy an item (say a car) at œ1,000         
one day.  Then, the next day sell it for at least œ1,200 to œ1,300.  That's a                         
considerable, instant profit for hardly any work; a way of making very quick extra cash.
                                                     
How to find an Auction
Auctions are held the length and breadth of the country almost every day of the week.          
So, there will always be a chance to make money.  It's not always obvious which are         
the best to attend though, and this will         need some marketresearch on your part.
                                                                                                
There are directories available listing auctions and auctioneers. But, the cheapest                 
way of finding them is to look in the Yellow Pages at your local library.  Check the index         
to see what different categories 'auctions' might fall into.It is wise to visit auctions
before you even consider buying. Because, although they offer the same service they do         
work on different principles.  Check, by observation, that the auction is fair.                  
Auctions are, of course, working to get highest prices for sellers - but they should         
not be biased.

Good auctions should display goods prior to the sale for inspection.  And, they should                 
issue a catalogue or list of what is on offer. The buyer accommodation should offer a clear         
view of the auctioneer during bidding.  More importantly, the rules of the particular                 
event should be displayed on site - and followed by staff at all times.

Do ensure the auction you attend is fair to all buyers, and not favouring the 'regulars'.  
Also that the price is not artificially inflated by the auctioneer - it should be the
demand that sets the price.  Most auctions are honourable organisations, but there could         
be exceptions!

Do stay behind after an auction has finished.  This gives a chance to see if those who have
bought are pleased with their purchases - or if any 'little disputes' arise.  A good guide
to finding the best, most honest and most profitable auctions.

Successful Buying at Auctions

When you have gained a little experience at auction you can venture to make your
first                 
deal. And, there's no reason why it should not be very profitable.
                                                     
Do remember that most auctions demand cash on sale.  So, take an appropriate amount         
with you.  If this is risky ask for a bankers draft at your bank.  This is really         
a cheque that cannot be stopped and most         auctions will take them.
                                                     
At auction, goods are sold in lots.  So, you will need to decide which interests you.  It
is a good idea to select 'substitutes' in case your choices are bought by someone else.
                                                     
To start bidding, the auctioneer will normally set a price. This could be far too         
high - or far too low.  So, wait until a few bids have followed.  You can then decide         
whether the price will allow you sufficient sale margin and start your own bidding. Each
bid may rise in œ1, œ10, œ100 or larger units.  So you have to keep a check on the         
total carefully.
                                                     
There is a good deal of showmanship involved in auctioneering and you'll certainly need         
all your wits about you.  Perhaps the main aim is to ensure you only buy at good low         
prices. Fall out of bidding if the price is getting too high.
                                                     
Although experienced bidders may make strange signals to the auctioneer there is         
nothing wrong with making your bid quite clear.  You can pick up the 'tricks' that         
others use in the future.
                                                     
When the bidding slows and the appropriate sum is reached the auctioneer will proclaim         
the classic 'going, going, gone'!
                                                                                                Page 4
When the hammer falls the item is sold at the final price.

Most auctions will demand a cash deposit at the fall of the hammer.  The only
exception                 
being if they require all bidders to register and lodge a deposit before the auction.  The
balance must be paid and your purchase removed within a certain time limit.

Note that auctions operate on a 'sold as         seen' basis and rarely give refunds.  Only a         
few give a guarantee against faulty goods. So, bid enthusiastically, but with care                 
taking professional guidance as appropriate.

For best results you should arrange to process and resell your purchase immediately.  
Don't sell at auction though - the profits won't be enough.  Best profits are perhaps to         
be found through newspaper advertisements.

Then - when you've cashed your purchase in and made your profit why not reinvest the
proceeds in an even bigger auction deal?

Some possibilities

Following you will find a list of the proven opportunities auctions offer:

- Cars. One of the biggest auction money         makers; huge discounts. But, do buy
carefully         
as you have little protection against faulty cars, although most auctions have warranties
against stolen cars.  Follow all vehicle regulations - a car dealing licence may be                 
needed in some areas.


- Household effects. Ideal place to start in auctions, buying up household items.  Often

                                                             
Auction Success

Auctions are a unique opportunity in a way. Because, unlike other ventures you can't
guarantee a certain trade week in and week out.  Remember though, this means your
income         
is limited by virtually nothing!

It does not matter how little you know about auctions - or what you buy.  Simply consider         
them as a way of getting attractive merchandise at very low prices indeed. A                 
source only open to the most enterprising of people.

'Buy cheap, sell dear' is a principle that means nothing less than complete success.  
Exploit that principle and let auctions make money for you.

valuable items can be bought for pence in 'job lots'. Sometimes changes to pick up antiques.
                                                     
- Stock.  Bankrupt trade stock, discounted lines, etc. are frequently sold off by                 
auction.  There are good opportunities here to buy up lines and then offer to traders or
sell via market stalls etc.
                                                     
- Tools/Plant.  Items from the trade are         frequently sold off by auction.  This may         
include new and used items which can be bought up and then sold back to the trade.          
Do check items offered as, with many other auctionites, it may be up to the bidder to         
check whether they are working or not.
                                                     
- Farm Stock.  Another popular auction line. But it is probably not suitable unless you         
have some experience in this area.
                                                     
- Property.  A real potential winner with huge discounts available on property of all         
types. Do take legal advice, and advice from a surveyor/valuer though.
                                                     
- Art and Antiques.  Offers profits to beat them all. Needs a little study of the                 
business - but there are smaller markets you can try and succeed in.  Not all auctions         
sell 'old masters' for millionaires only
                                                     
Always remember of course that auctions do not always fall neatly into categories. Some
may be a combination of several types - or completely new auction lines.  Just keep         
your eye out for any auction - because it's almost always a chance to enjoy huge price cuts!


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